In 1975, Loren Lebakken opened a Curtis Mathes Showroom in Rochester, Minnesota, at the time it was more retail then Rent- To-Own and consisted solely of electronics in its product line.
In 1978, Rochester was devastated by a flood and the store was moved to La Crosse, Wisconsin. It was shortly after the move that the realization was made that the business to be in was Rent-To-Own. The Curtis Mathes line was dropped in favor of a broader and more diversified product line. More stores were soon to follow, and currently there are eleven different stores open in Wisconsin including Lacrosse, Eau Claire, Schofield, Rhinelander, Tomah, Wisconsin Rapids, Shawano, Menasha, Green Bay, Rice Lake, and Fond du Lac. More stores are planned for the future.
The Company's operational philosophy is described in our mission statement.
"We Satisfy Needs With Quality and Service."
This statement has three distinct parts:
- We Satisfy Needs - Most of the products that we provide satisfy basic home needs.
- Quality - We strive to stock only quality products.
- Service - Outstanding customer service is our number one objective.